ABCDE rule outlines indicators of melanoma It’s estimated that one in five Americans will be identified as having skin cancer throughout their lifetime, and one person dies from melanoma – the deadliest type of skin malignancy – every full hour online drugstore . The advertising campaign aims to save lives by emphasizing the need for early detection. When caught early, epidermis cancer is treatable extremely, said board-certified dermatologist, Brett M. Coldiron, MD, FAAD, president of the Academy. Despite this, many people don't learn how to be their own detective when it comes to skin cancer, including what things to look for on the skin or if they should see a dermatologist. Although skin cancers is more common among people with light or fair pores and skin, everyone is vulnerable to getting this life-threatening disease, said Dr.